June 2007
28 posts
Right Media CEO Talks About Exchanges
Our CEO Mike Walrath just had a good interview published that answers a lot of the basic questions about the Right Media Exchange and how it functions. If you’re curious about exchanges, it’s a good read. Advertising, Right Media
(via Conversion Rater)
May 2007
45 posts
FTC Looking into DoubleGoo (Google and...
The New York Times reports tonight that the FTC is looking into the Google acquisition of DoubleClick for antitrust concerns.
Many people theorized this may occur, so it’s not terribly surprising. However, it could be a shift in the tide as this is the first time Google has come under government scrutiny for potentially being monopolistic. Many people point to Microsoft’s antitrust issues as...
MyBlogLog Adds People Tagging
MyBlogLog has announced they’ve added people tagging to their widget. While I still think the general web isn’t hip with tagging yet, I think this will definitely fly in the Web 2.0/blog community that MyBlogLog has it’s following in today.
So far the tags showing up for me are pretty accurate:
Right Media
advertising
Web 2.0
google
blogs
blogging
funny
video
This could be pretty...
Facebook and the Open Platform is the Right Way
Facebook announced today that they’re becoming an open platform for developers and third-party applications.
This is absolutely the right move, and is the prime example why I think Facebook ends up being bigger than Myspace in the long run.
Social Networks
(via Conversion Rater)
Adsense is Vulnerable, will Ask.com be the One?
Centernetworks has a post about Ask.com and what their strategy should be to battle against Google, and then Josh from Read/Write Web follows it up with some more insightful analysis.
Both of them bring up some good points, and I completely agree that Ask.com’s marketing campaign about the algorithm killing Jeeves is a terrible one. I don’t know that many people outside of the technology world...
Google and Dell Border on Spyware
As mentioned in my previous post, I just bought a new Dell desktop. One of the things I immediately noticed was the behavior outlined in this blog post about Google and Dell “hijacking” browser address bar type-ins to go to advertising-heavy pages.
Don’t get me wrong, I am an advocate of advertising on the web, but what I didn’t like was that I in the few minutes I spent trying to investigate...
Moving to a Vista Machine is a Bit Painful
I haven’t been posting much over the last week, and that’s mainly because my time at home on the computer is being spent moving from my old machine to a new Dell Dimension Desktop with Vista as the operating system.
First let me say that Vista is nice. It feels smoother, looks better, and has some nice features. However, I’ve still spent five nights moving data, installing new applications,...
Live Q&A With Four Hour Workweek Author Tim...
View As Web Page On Thursday May 24th at 11:00 AM PDT, Direct Media Exchange will host our first Publisher Seminar Series. Our first speaker is Timothy Ferris, author of the 4-Hour Workweek, an Amazon.com best seller. Future speakers include successful web publisher Steve Jenkins of Cheatcodes.com and Right Media CEO Mike Walrath.
Pre-registration is required for each seminar, and space is...
History of Right Media in the New York Times
It’s amazing how fast things change in a year or two. After being a company that had little to no press coverage, it’s come fast and furious ever since Yahoo! invested in Right Media last October. Now the New York Times has a brief history of Right Media in their recent piece “Your Ad Goes Here”.
Right Media (via Conversion Rater)
Direct Media Exchange Ad Tags Widget
With the release of Wordpress 2.2 and the addition of sidebar widgets, Direct Media Exchange Development Manager Travis Johnson whipped up an ad tags widget to make it easy to add and manage your Direct Media Exchange ad tags in Wordpress.
As Travis points out in his post he just built this quickly on the side for fun, this isn’t anything officially released by Right Media, so proceed at your own...
Hockey Really Is Cool Live
On a visit to Yahoo!’s Burbank offices for a presentation and some planning meetings I got the opportunity to go to the NHL playoff game between the Detroit Red Wings and the Anaheim Mighty Ducks. I’d never been to a hockey game before, and I will admit I’d made my fair share of hockey jokes over the years.
I’ve always heard people say that hockey is much better live than on TV, so I was...
Yahoo! Pushes Green, Great Platform Example
Yahoo! recently announced a new contest and Yahoo! Green site to help people have an impact on living a greener life. Read the announcement for all the details, but the short summary is that they have created a contest that asks users to ask green questions on Yahoo! Answers, take a pledge on different ways you can help live a greener life, and search for some green things on Yahoo’s OneSearch. ...
Browser-based Tracking is the Stats Answer
Over the past year or so the frustration with web statistics tracking services along the lines of Alexa and Comscore has grown. As companies look for validation, VCs look to measure potential investments, and bloggers find interesting things to talk about, accurate stat services are something everyone wants.
Yet people are frustrated with the current […] (via Conversion Rater)
Rype Arts // Design and Illustration →
Referrer Widgets Brought To Life
John Battelle posted today about his new search referrer widget he’s added to his blog. It’s simply some code that grabs the referring search string from a Google or Yahoo search and greets the user with a front and center box on the page that lets them know that John knows where they’re coming […] (via Conversion Rater)
WatchConan Visits Intel - Video @ Clipstr Conan has always been one of my all time favorites.
Update to Google Analytics
The Google Analytics Blog has announced the first major upgrade to Google Analytics since they initially launched it after acquiring Urchin.
It was announced at the Emetrics Summit today, and it was interesting to note that Jeff Veen of MeasureMap (a Google acquisition) was involved in the announcement. I’d been wondering for a while what […] (via Conversion Rater)
Wordpress Stats Plugin Launches
Matt has announced that Wordpress has released a stats plugin for self-hosted Wordpress uses that integrates your blog analytics into your dashboard.
I’m a huge fan of integration of analytics and making it easier for publishers to do as much as possible in one place. Since everyone who uses Wordpress has to login to the […] (via Conversion Rater)
Yahoo! Buyout A Trip For Workers →
RG article
An Incentive Stock Option Strategy for Startups... →
What the heck is an Ad Exchange?
I often forget that people reading this blog haven’t been living the world I’ve lived for the past few years, and with the recent interest in ad exchanges due to the agreed acquisition of Right Media by Yahoo! and Doubleclick launching their own exchange, it’s a good time to point you to a couple of […] (via Conversion Rater)
Clicky Integrates Feedburner RSS Stats: I Like...
Web analytics vendor Clicky announced on their blog today that they have integrated Feedburner RSS stats for your site into the Clicky interface.
One thing I’ve complained about in the past as a publisher is having to use so many different tools and services to fully manage, monitor, and monetize your website. Previous to today, […] (via Conversion Rater)
